Wednesday 23 November 2011

Super 8 (3 Platforms)

 


        PRINT


            <--   Super 8 Billboard Promoting The Film












Empire Review of Super 8
We need to talk about Steven. You might consider it grossly unfair to compare any director to one of the medium’s greatest exponents, but J. J. Abrams is asking for it. Not only has he persuaded Steven Spielberg to serve as producer on his latest film — encouragingly neither sequel, prequel, nor attempt to deodorise a stale franchise — but the very film the tenderfoot filmmaker has written and directed is a fan letter to the spirit of early Spielberg. The kind of cinematic telepathy, touching hearts and minds, that gave us Jaws, Close Encounters and E. T.. This is less covering The Beatles than growing a mop top, strapping on a Hofner bass and channelling an irresistibly catchy synthesis of R&B, rock ’n’ roll and Liverpudlian charisma.


Over the next 112 minutes, a motherless boy and his staunch gang of misshapen buddies (a Bash Street arrangement of cute, thin, fat, clever and pyromaniac) will face the great questions of life: how to talk to girls, how to get production values on your DIY zombie flick, and what to do when a despondent alien is deposited, care of an elaborate derailment, in your backyard. As set in 1979, an age crystallised as Spielberg’s imaginary playground. Fathers will struggle to fathom their mooncalf offspring, while confused townsfolk are shipped off in school buses amid a faceless military lockdown. There’s even a POV shot from the creature’s perspective, parting bushes to gaze upon the small-town setting, its jewelled streetlights flaring fetchingly in the lens. Prosecution rests.


To cut the film a significant break — and it’s a strong movie — if you’re going to homage, why not follow in the sneaker-steps of the master? A faithfully rearticulated sense of wonder coats Super 8 like varnish — an old-fashioned need to strike emotional chords over the modern urge to plunge headlong into excitement at all costs. A personal blockbuster in honour of the greatest of all personal blockbustermakers.


So we also need to talk about J. J.. Super 8 is to a degree autobiographical (about the whole alien visitation thing, he remains tight-lipped). He was that junior filmmaker with a chunky Super 8, brought up on Spielberg and Lucas, just as you know these kids have gobbled up Star Wars and Close Encounters (and snuck into a few Romeros). He transplants his New Jersey youth to a blue-collar Ohio town named Lillian significantly on the down (a chime of modern concerns), where Joe Lamb (Joel Courtney) still struggles with the death of his adoring mother in a mill accident. His father, the town’s stoic deputy (Kyle Chandler), is faring worse, flinching from his son’s grief. A familiar refrain for anyone who caught Lost and Star Trek (or E. T.) — the legacy of the absentee parent. ..... Read More
                                   
Super 8 Spin Off Publications- A comic of Super 8 which is available for download aswel as being able to read online. CLICK HERE


Reaction from JeremyJahns, a reviewer on YouTube who talks about mainly movies and games but will
sometimes throw his opinion on world events.This is both E-media and print as he comments about the film however it is done on youtube hence falls into both platfo (urban dictionary, complete rest)
Jeremy Jahns Review.


E-Media


Even having their own offical website to create awareness to the public.  Super 8 Offical Site.
Portal 2 game with interactive teaser from super 8 where users can experience the train crash from within the movie. 

Tom Cruise at the premier of Super 8.


Broadcasting
Broadcasting on YouTube with Trailers and Interviews to create awarness amoung the public.


Interview with J.J Abrams.


The Super 8 premier was on June 8th 2011 at Village Theater in Westwood which is located in Los Angeles, California. Tom Cruise also attended the premier along with stars involved in making Super 8 which included J.J Abram, Elle Fanning & Joel Courtney.
They also attended a 70’s themed after party which took place across the street. READ MORE

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